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SleptSound

Concept

slepmock.png

Client

SleptSound Tour

Role

Logo + Flyer Designer

Year

2025

Challenge

Dream-inspired identity for a music project centered on atmosphere and emotion, featuring a primary band logo and supporting promotional flyer.

Approach

Explored custom typography to convey softness, movement, and emotional resonance.

Balanced legibility with expressive distortion to maintain usability across formats​​​.

Ensured the mark performs at multiple scales, from social icons to large print.

Created a promotional flyer using the logo as the central visual anchor.

Considered real-world applications including merch, posters, and digital platforms.

  • bottle (3).png

Results

The design shows how a strong logo can anchor a broader visual language, enabling flexible applications while preserving a unified artistic identity.

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